What is Thumbstop Ratio (TSR)? Thumbstop Ratio or TSR expressed as a percentage is a measure of how effective a video creative is in the ad auction. This
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- Author: Yury Vilk
13 Viral Creative Facebook Ad Examples
Advertisers and media buyers like to play with time and space. We’ve already figured out how to manipulate the space-time ad-continuum. We’re like physicists, except in the ad
8 Steps to Prevent Facebook Assets from Getting Suspended
If you’re reading this, your account is likely already banned. No, it’s not too late. Make sure you check out what to do if your Facebook account gets
Help! My Facebook Account is Suspended. Learn what you should do.
You log into Facebook and you see the big red lock on your screen. It states: 🔒 Ad Account Disabled This ad account, its ads and some of its
A More Clear Facebook Ads Policy
Ads get rejected constantly on Facebook. This is commonplace and expected. If you’re Facebook business page is suspended, check out the linked article to learn what you should
100 Facebook Ads Audience Interest Targeting Examples
Targeting interests on Facebook Ads is a powerful way to reach the right people with your ads. By targeting specific interests, you can ensure that your ads are
Facebook UTM URL Parameters and How to Use Them
Google has a neat UTM builder tool that is invaluable when building your UTM structure. For a Facebook specific UTM builder, check out this Facebook UTM Builder tool.
How to Test Multiple Products with Facebook Ads for eCommerce
Recently, I had a discussion with a company that had a large retail store presence, but like most retail companies, have shifted a lot of their business online.
How to Make a 3D Mockup for Your Next Virtual Course
Virtual courses are great. If you have expertise in a topic or can learn about a topic, making an easy-to-follow course for your audience to follow is a
[GUIDE] How to Build, Create and Test Facebook Lookalike Audiences
There are so many ways to target on Facebook. So many things you can do. So many strategies, tactics and things you can acquire data on. So many,